Palms PlaceIt’s been a while since I’ve written a blog post – since before the Holidays I’m sure.

Things just got crazy between the Google Slapper launch on the 7th of December, Xmas and then New Years

(my birthday is on New Year’s Eve – so as you can imagine I was out of commission for a couple days after that)

Some jerk-off also decided it would be cool to hack into my gmail account on Christmas Eve and screw a buncha stuff up.

Merry Christmas to me. Yep -it was a pretty crazy Holiday.  But not nearly as crazy as the next couple weeks is gonna be.

I’m heading out to my favorite city – Las Vegas, NV to do some networking and serious partying.

I’ll be staying at the awesome Palms Place which is the incredible new(ish) tower the world famous Palms hotel added to their lot not too long ago.

First stop: Affiliate Summit followed by my buddy Mike Filsaime’s Affiliate Appreciation Weekend in Las Vegas.  After that I’ll be at world class copywriter John Carlton’s San Diego Seminar.

And then finally, another week in Vegas for Howie Schwartz’s insane Superbowl Party.

So why am I doing this?  Why so many events, and so much travel?

Well…For starters — Any excuse to go to Vegas and you can count me in.  But as for the business side of this little 3-week getaway i’m treating myself to….

Networking comes first.  Why?  Because it’s the life-blood of your business as an online marketer…

And if it isn’t, IT SHOULD BE.

There’s a old saying that says “It’s not WHAT you know, it’s WHO you know” but I believe in a much stronger version that states:

“It’s not WHO you know, but WHO KNOWS YOU”

We all know lots of people.  Some really know us well, some know of us, and some have no idea who we are.  Just because you know someone, doesn’t mean anything.

In order for any relationship (business or otherwise) to be mutually beneficial, the person you know has to KNOW YOU – in order to contribute to it.

It’s for this exact reason, that I don’t believe in business cards.

I mean really — I have stacks of other peoples’ cards that I’ve gotten at conferences and seminars that I never took the time to follow up with.

Why? Because I don’t KNOW these people.

Yes we’ve met, yes they’ve given me a card, but when I get back to the lab (office) and reflect on what I did and the connections I made, I don’t even look at the cards.

They are just small rectangular pieces of durable paper with ink on them.

And THAT is not my idea of a connection.

Exchanging business cards is impersonal.  If I met you and we hit it off, your number is in my phone and we will definitely be talking more.

Maybe even partnering up on the next multi-million dollar deal within the market.

But one thing you won’t get from me is a business card.

I’d much rather buy you a draank.

I’ll be blogging as much as I can with behind-the scenes updates, pics, and (maybe) some videos from the event, so stay tuned.

Feel free to leave a comment agreeing with, or challenging my hatred of business cards…or just to say “hey”.

Talk soon,

Jay

Filed under: Travels

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